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雅思寫作滿分作文欣賞:關于廣告利與弊

2022-08-01 16:35:00 來源:中國教育在線

雅思寫作滿分作文欣賞:關于廣告利與弊,今天中國教育在線就來為大家分析這個問題。雅思寫作滿分作文欣賞:關于廣告利與弊

雅思寫作滿分作文欣賞:關于廣告利與弊

寫作題目:

Advertising encourages consumers

to buy in quantity rather than promoting in quality.Do you agree or disagree?

題目講解:

廣告出題種類兩種,一種為大范圍的(易寫),如廣告的好與壞;一種為考察細節(jié)的(難寫),如來自競爭公司的廣告對消費者的影響,而此次考試屬于后者。所以大家要加強審題練習。

寫作范文:

To what extent do you agree or disagree with the following statement?Advertising usually encourages consumers to buy a product or service in quantity rather than promoting its quality.Give reasons for your answer and include any examples from your own knowledge or experience.

你在多大程度上同意或不同意下面的說法?廣告通常鼓勵消費者大量購買產品或服務,而不是提高其質量。給出你回答的理由,并舉出任何來自你自己的知識或經驗的例子。

Advertising is the life of trade as suppliers want to sell things in quantity;however,the success or failure of every advertisement eventually depends on the quality of a product or service.It may be said that a bad investment is going for quantity over quality,without being aware that customers are becoming more careful with their wallets,especially with the sluggish economy right now.While quality sounds hard to define,you know that it is quality rather than quantity that matters.

廣告是貿易的生命,因為供應商想大量銷售商品;然而,每個廣告的成功與否最終取決于產品或服務的質量??梢哉f,一個糟糕的投資是追求數量而不是質量,而沒有意識到消費者正在更加小心他們的錢包,特別是現在經濟不景氣。雖然質量聽起來很難定義,但重要的是質量而不是數量。

The greatest thing to be achieved in advertising is believably,and nothing is more believable than the product itself.So,the most powerful element in advertising is the truth,not half lying.For example,a huge advertising campaign will make a bad product fail faster because it will certainly get more people to know that it is bad.

廣告所能達到的最大成就是可信性,沒有比產品本身更可信的東西了。所以,廣告中最有力的因素是事實,而不是半謊言。例如,一場大規(guī)模的廣告活動會使一個糟糕的產品更快地失敗,因為它肯定會讓更多的人知道它是壞的。

Although advertising is the most effective way to encourage mass consumption,particularly if the goods are cheap and worthless,the bitterness of poor quality is remembered long after the sweetness of low pricing is forgotten.In a certain way,quality is like cooking,and you cannot fake good quality any more than you can fake a good meal.

雖然廣告是鼓勵大眾消費最有效的方法,特別是如果商品便宜且毫無價值的話,但人們在忘掉低價的甜蜜之后很久就會記住質量差的苦澀。在某種程度上,質量就像烹飪,你不能偽造好質量比你可以假裝一頓美餐。

In conclusion,just because quality is more important than quantity,it does not mean that advertising does not play a decisive role in influencing the public mind.The point is that consumers have now become more prudent in spending behaviors and hence are no longer as penny-wise and quality-foolish as before.In all events,suppliers should continue investing in advertising their quality products because,if they stop advertising to save money,it would be as stupid as stopping the clock to save time.

總之,僅僅因為質量比數量更重要,并不意味著廣告在影響公眾心態(tài)方面沒有起到決定性的作用。關鍵是,消費者現在在消費行為上變得更加謹慎,因此不再像以前那樣精打細算、質量愚蠢。無論如何,供應商應該繼續(xù)投資于為他們的優(yōu)質產品做廣告,因為如果他們停止做廣告以節(jié)省金錢,那就像停止做鐘表以節(jié)省時間一樣愚蠢

雅思寫作小技巧-總分結構

說完文章的主體部分,我們再來看看整體框架。一般來說,建議考生與整體的子結構進行分段,而自然的部分仍然是整體的子結構。

今天“雅思寫作滿分作文欣賞:關于廣告利與弊”的全部內容就是這些啦,同學們可以參考以上相關內容為自己的考試作準備哦

>> 雅思 托福 免費測試、量身規(guī)劃、讓英語學習不再困難<<

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