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關(guān)于電視廣告的雅思作文范文

2024-04-13 14:28:01 來源:中國教育在線

同學(xué)們您是否也想知道關(guān)于電視廣告的雅思作文范文,這個問題的分析和解答呢?相信你通過以下的文章內(nèi)容就會有更深入的了解,話不多說,接下來就跟著中國教育在線小編一起看看吧。

關(guān)于電視廣告的雅思作文范文

  關(guān)于電視廣告的雅思作文范文,無論你是否愿意,廣告都正成為現(xiàn)代娛樂不可分割的一部分,關(guān)于電視廣告問題你怎么看?以下就是珠海雅思托福培訓(xùn)學(xué)校小編為您整理的關(guān)于電視廣告的雅思作文范文。
  【題目分析】
  If a product is of good quality and meets people's needs, people will buy it. Therefore, advertising is unnecessary and is no more than a type of entertainment. To what extent do you agree or disagree?(考題重現(xiàn):2009.04.18)。
  核心詞匯:advertising, entertainment。
  文章結(jié)構(gòu):辯論型片面式話題。
  【高分范文】
  Today's mass media consists of two main components: programs and advertisements. No matter whether you like it or not,advertisements have become an indispensable part in modern entertainment.Therefore, some believe that they have more entertaining functions than promoting functions. Personally, I cannot agree with this argument.
  Undoubtedly, watching advertisements does make some fun to the audience sometimes; for most advertisements contain fancy art elements that attract people to keep their eyes on them. What we should never forget is the question: Who invests money in advertising areas and what is the purpose? The answer will be shown as follows.
  The producers fund the advertisements for decades with the only purpose to make their products sell well at a higher price.Although some advertisements have entertaining elements, they are just for promotion on three levels: First, on communicationallevel, the purpose of making advertisements is to enable people to get to know the information of the product generally and vividly.In other words, people start to know what a product is like through advertising on TV or through other channels. The second level is much higher, which popularizes the influence of the product to the public. With the great help of modern media, people can easily sink into a population effect, in which they are apt to think that the product is not perfect but fashionable enough to have.Last, it may not appear in every advertisement, but each advertisement may contain some false information of the product in order to cover some shortcomings. As a saying goes, There is no reasonable consumer, but only crazy buyer tempted by advertising.
  All in all, advertisements are a vital element in the commercial society for selling products or services. The entertaining elements in those things will add colors to the promotion but only stabilize on this level for a while.
  【范文翻譯】
  大眾傳媒由兩個主要部分構(gòu)成:節(jié)目和廣告。無論你是否愿意,廣告都正成為現(xiàn)代娛樂不可分割的一部分。因此,有些人認(rèn)為廣告的主要功能是娛樂大眾而非促進(jìn)銷售。我個人不同意這種觀點。
  毫無疑問,有時看廣告確實能給人帶來快樂,因為多數(shù)廣告都包含花哨的藝術(shù)元素,這些都足以吸引人們的眼球。我們永遠(yuǎn)不該忽略的問題是:誰為廣告買單呢?而廣告的目的又是什么?答案就在下文。
  生產(chǎn)商長年累月對廣告進(jìn)行投資,其目的就是想以更高的價格賣出商品。盡管一些廣告具有娛樂元素,但他們是從三方面進(jìn)行營銷。第一,在通訊手段上,作廣告的目的就是讓人們能夠形象并大體地了解產(chǎn)品的信息。換句話說,讓人們通過電視廣告或其他渠道,了解一件商品的概況。第二層面稍微高一些,是將產(chǎn)品的影響推廣到全體公眾。在現(xiàn)代媒體的幫助下,人們很容易陷入一種群體效應(yīng),使人很容易去買并不完美但很“炫”的玩意。后一個層面可能并不是在所有廣告都出現(xiàn),但每一條廣告都包含產(chǎn)品的虛假信息,其目的就是為了掩蓋其缺點。常言說得好:“沒有可能理智的消費者,只是被廣告沖昏頭腦的購物狂?!?/div>
  總之,為了在商業(yè)社會,廣告是銷售產(chǎn)品和服務(wù)的一個重要元素。其中的娛樂元素會為銷售添加色彩,但也只能停留在這個階段而已。
  以上就是珠海雅思托福培訓(xùn)學(xué)校小編為您整理的關(guān)于電視廣告的雅思作文范文。為了在商業(yè)社會,廣告是銷售產(chǎn)品和服務(wù)的一個重要元素,你怎么看?小編提醒大家,雅思考試需努力,雅思-拒絕“二戰(zhàn)”。

那么以上就是關(guān)于關(guān)于電視廣告的雅思作文范文的相關(guān)內(nèi)容啦,以上內(nèi)容作為參考分享給大家,希望能幫助到有需要的同學(xué),如果還有更多想要了解的內(nèi)容可以關(guān)注本平臺繼續(xù)瀏覽。

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